I am Abeer Farag Hello! I'm Abeer Farag, A passionate UI/UX designer based in Egypt. UI/UX designer & UI Developer Download CV
Hello! I'm Abeer Farag, A passionate UI/UX designer based in Egypt.
Download CVTurning ideas into
intuitive solutions
Meals 4 less
Merna Nazmy Website
Mint Studio
Insight Agency
Alwahi Institute
Enza Trading
Meals 4 less
Type
Web Design
Date
June 2024
Role
Product designer
Client
Meals 4 less
The main goal of the Meals 4 Less website is to promote the Meals 4 Less app, encouraging users to download it and start reducing food waste in their daily lives, inform them about the impact of food waste and how the Meals 4 Less app helps them make budget-friendly, sustainable choices and Highlight the app's benefits and make the download process seamless with clear calls-to-action.
The challenge
Raising Awareness and Driving Engagement for Food Waste Reduction The main challenge was to attract and engage users who may not be fully aware of the impact of food waste or how the Meals 4 Less app could help. Many potential users might not realize that small changes in meal planning and ingredient use can lead to significant waste reduction and savings. Additionally, promoting a new app requires a strong first impression to encourage users to download and engage with it.
My solution
Highlighting Real Benefits by using clear and concise content, the website outlines how the app helps users reduce waste and save money, making it appealing to a wide audience. Showcasing app features through interactive elements allows users to see how easy it is to find recipes, track food usage, and make sustainable choices, building confidence in the app’s utility before download. Easy Navigation and Clear CTAs, With strategically placed calls-to-action, users are guided smoothly toward downloading the app, making the process seamless and reinforcing the app’s value.
Client's feedback
We’re thrilled with how the website balances simplicity with impactful ideas that effectively communicate our goals. This design will be a strong foundation for connecting with users and encouraging them to join our food waste reduction journey.
Merna Nazmy
Type
Web Design
Date
Aug 2024
Role
UIUX designer
Client
Merna Nazmy
The "Merna Nazmy Portfolio Website" project aimed to create a modern, user-friendly, and visually engaging online portfolio that effectively showcases Merna Nazmy’s work and skills. The objective was to design a website that would resonate with potential clients and employers, emphasizing Merna's unique style and professional strengths in a clean, easily navigable format.
The challenge
Merna's portfolio required a balance between aesthetics and functionality. The main challenges included: Highlighting her diverse skill set without overwhelming the viewer. Ensuring smooth navigation and quick access to her projects, particularly on mobile devices. Incorporating her personal brand identity in a way that stands out in a competitive field.
My solution
Developed custom visuals and a cohesive color scheme that aligned with Merna's brand, creating a memorable and professional impression. Created a structured, modular layout that categorized her projects clearly, allowing users to browse seamlessly. Added subtle animations and interactive elements to engage visitors while maintaining fast load times and smooth transitions between pages.
Client's feedback
I love how easy it is for visitors to navigate; all my projects are right where they need to be. My brand identity really shines through, thanks to the thoughtful touches and cohesive color scheme. The process was smooth from start to finish, and I felt like my vision was understood and brought to life perfectly.
Mint Studio
Type
Web Design
Date
Sep 2024
Role
UI/UX designer
Client
Mint Studio
The "Mint Studio Website" project aimed to create an immersive online experience for a visual storytelling agency specializing in bringing brand narratives to life through compelling visuals. The goal was to design a website that captures the essence of Mint Studio's creative work, inviting potential clients to explore their portfolio and understand their approach to storytelling.
The challenge
The site needed to showcase Mint Studio's portfolio in a way that emphasized both quality and creativity, capturing attention without overwhelming the viewer. The design had to reflect Mint Studio’s distinct voice and storytelling approach, making their brand identity clear from the first interaction.
My solution
Created a full-screen gallery and portfolio layout to highlight Mint Studio's visual storytelling capabilities, using large images and video elements to engage users from the start. Integrated Mint Studio’s brand story through concise copy, custom illustrations, and strategic placement of call-to-action elements to lead users through their services and process. Designed an intuitive, minimalist navigation bar and page transitions to keep the focus on Mint Studio’s work while making it easy for users to explore.
Client's feedback
The new website absolutely nails what we wanted for Mint Studio! From the moment people land on it, they get a real feel for what we’re about. The visuals are front and center, which is exactly what we needed to show off our work without clutter. Navigation is smooth, and the whole experience feels seamless—which is something our clients have already noticed and complimented.
Insight Agency
Type
Web Design
Date
Sep 2024
Role
UIUX Designer
Client
Insight Agency
The "Insight Website" project involved creating a polished and engaging online presence for a digital marketing agency. Insight wanted a website that would effectively showcase their services, success stories, and marketing expertise to attract new clients and solidify their reputation in the digital marketing field. The primary goal was to design a site that highlighted their data-driven approach and innovative strategies while making it easy for potential clients to connect.
The challenge
As a digital marketing agency, Insight needed to project authority and credibility through every part of the website. The website needed clear pathways for visitors to understand services and take action, whether booking a consultation or contacting Insight directly.
My solution
Created a clean, professional design with strategic use of colors and typography to establish a trustworthy and authoritative brand presence. Developed a dedicated section for each service Insight offers, with concise descriptions and case studies that illustrate their success. This provided an easy-to-navigate structure that guides users through Insight’s offerings.
Client's feedback
The design is modern and professional, which reflects our expertise and builds trust with potential clients right from the start. Overall, the site has made a significant difference in how we present ourselves online, and I couldn’t be happier with the outcome.
The story
behind the design
Hi, I’m Abeer Farag, a passionate UI/UX designer dedicated to creating user-centered digital experiences. With a background in digital marketing, I focus on blending creativity with functionality to solve real-world problems. I thrive on collaboration and draw inspiration from understanding user needs.
Creating
impactful projects
UIUX
Design
I work with Figma, XD and Sketch.
Frontend
development
I work with HTML/CSS, Framer and WordPress.
Brand
identity
Designing a cohesive brand look, including a logo, color palette, and typography.
Digital
Products
Empower Your Projects: Discover and shop Our Unique Digital Products!
Explore my journey
My education
01.
Google UX Design Professional Certificate
Nov 2022 - May 2023
A comprehensive program focused on the fundamentals of user experience (UX) design.
Googel02.
Advanced User Experience Design
Jan 2023 - March 2023
This Programe is about how to complete the design process from beginning to end.
FWD By Udacity03.
Visual Elements Of User Interface Design
Nov 2022 - Dec 2022
Focusing on creating intuitive and engaging digital experiences.
California Institute of ArtsWork experience
01.
UI\UX Designer
2024 - Present
Focus on creating user-friendly and visually appealing digital products.
02.
UI/UX Designer
2023 - 2024
create user-friendly digital products by conducting research, designing interfaces, and collaborating to ensure usability and accessibility.
Serv5 agency
03.
UI/UX designer
2022 - 2023
I am actively involved in creating user interfaces for mobile apps and websites.
Insigt agency agency
My favourite tools
Photoshop
Figma
Illustrator
Sketch
Blender
HTML5
CSS3
Notion
My client's stories
Abeer transformed our brand's identity with a fresh, professional look. Her ability to translate complex ideas into visually striking designs is remarkable. Our brand now stands out in a crowded market, and we’ve seen significant engagement growth.
Abeer was not only a designer but a strategic partner. She understood our goals and delivered a UIUX design that aligns perfectly with our company’s vision. Her attention to detail and commitment to quality are unmatched.
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